Product First vs Problem First: The Fatal Mistake

is not killing businesses. A lot of people think it is, but it's not. AI only kills teams who are very good in marketing and sales and fell in love with one or several products. They work product first, not problem first. And that's why we believe AI is killing businesses, but real businesses, real entrepreneurial minds think in a different way. They don't think, okay, I see one product and that product is the thing I'm going to sell. And because when a business owner develops a product, they always develop the product problem first. So they see a problem in the world and they start developing a product or service and they start talking to people who have those problems. Because at that moment, you can develop a product that is helping those people and is solving those problems. And then, you will develop something, a product, a physical product, or a digital, or a service.