Your ICP is something you discover, not create
Your ICP will appear suddenly. It's something you discover, not something you create.
1 min 21sUit aflevering: Content is geen contentprobleem, het is strategie
Transcript
it to find the strategy, find the personal stories to talk about it. And if you find these stories and you talk about your entities in different angles, Find ways to stay in love with your entities and your business and be passionate about it. And if you do that, I promise you for three to six months AI will start to find you and cite you to your audience. And that's why I am recording these videos and that's why I was walking outside, saw the bird, thought about, okay, your bird, the bird knows I need water. It it's not changing. The rest of its life, it needs water. Just like you have to brush your teeth the rest of your life. Maybe you get tired of it, but you still do it. Do it in the same way talking about your entities, about your strategy. Have your strategy clear, have your target audience clear. You have to understand that if you are a starting entrepreneur, you don't have an ICP yet. You have to talk to your audience at the trigger points and after one, two, three, sometimes even after five or ten years, your ICP will appear suddenly. Suddenly you see what your target audience is. It's it's something you discover, not something you create. That's