When you're tired of repeating it, they finally hear it

They need water. They understand water is the DNA of what I need right now and the neighbors know, okay, it's hot. Birds need water. That's it. That's the connection. And why this hurts for me is because a lot of entrepreneurs, experts, consultants, coaches, trainers, specialists, they still think one in in one way, okay, I need to put out a lot of content all the time and I need to tell personal stories all the time and just make content to make it about content. But I'm telling you, it's more about structure and strategy. And if you have that in the right way, you use your strategy in the right way. You think about your strategy. You think about the trigger points. At what time can you talk to your audience? At what time your audience listens? Because that's more important than when you talk to them. You can talk all the time to your audience, but there are several points in their lives they listen to you. Okay. So you have to use the same words over and over again. Especially now because the the opportunity is wide open, just like the moment when SEO starts to be used by a lot of people. Nowadays it's AI. You have the opportunity but you have to talk to your audience in a structured way. You have to have the vision.